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Top 10 Videos Every Business Owner Needs to Watch Now

March 7, 2016 By Jessica Johns Pool

Don’t have time to attend conferences or lectures where the best and brightest are speaking? No worries. You can listen to videos that will help you improve your business or challenge your thinking about what is best for your company.

Here are the top 10 videos every businessperson should watch.

1. Building a Formidable Brand

Tony Hsieh, CEO of the online shoe and clothing shop Zappos, explains how Zappos grew to a billion-dollar brand by concentrating on exceptional customer service.

[Read more…]

Filed Under: Finance, Human Resources, Operations, Sales & Marketing Tagged With: brand management, hiring

3 Books Business Owners Should Read

December 7, 2015 By Jessica Johns Pool

The holiday season can be an excellent time for reading and reflection, with the long weekends of Thanksgiving, Christmas and New Year’s falling in a six-week period.

We recently tapped into the brain trust at Generational Equity and asked, “What books do you recommend to fellow business leaders?” Here are their answers. [Read more…]

Filed Under: Finance, Human Resources, Operations, Sales & Marketing Tagged With: business books

Want To Grow Your Business? Focus On 5 Things

November 5, 2013 By Lindsey Perkins Wade

Many business owners want to expand their companies but don’t know where to start or how to get there. Should you focus on marketing? Hiring a stellar team? What about product innovation?

Recently, Axial, a large network that connects business owners with investors, asked Brendan Anderson, co-founder and managing partner of Evolution Capital, to speak about how you can grow your business. [Read more…]

Filed Under: Finance, Human Resources, Operations, Sales & Marketing

How Can I Sleep Better? 4 Tips for Success

August 20, 2013 By Lindsey Perkins Wade

A business owner’s health – and his or her employees – is vital to consistent productivity and efficiency in the workplace. Studies have shown that getting enough sleep is critical to good health. Here are tips from sleep experts to help you sleep better.  [Read more…]

Filed Under: Finance, Human Resources, Operations, Sales & Marketing Tagged With: health, People, productivity, sleep

Getting To The Wow Factor: How To Exceed Your Customers’ Expectations

August 15, 2012 By Lindsey Perkins Wade

It’s no secret that it’s harder to focus in today’s world with its smartphones, our constant use of the Internet, and social media platforms that update every second – it’s a wonder that we’re actually able to focus and get work done.

What are the implications of this new reality for owners of small and mid-sized businesses?

More things than ever before are fighting for our attention, which means that if a company wants to survive – and even thrive – it has to find something that makes it stand apart, something that makes its customers say, “Wow.” Because “wow” clients are loyal clients and will tell others about their “wow” experience with you.

Last week I attended a lecture given by Michael Hyatt, author of Platform: Get Noticed in A Noisy World, on intentional leadership. He made some great points, but one that really struck me was his discussion about exceeding customer expectations. [Read more…]

Filed Under: Finance, Human Resources, Operations, Sales & Marketing Tagged With: customer service, michael hyatt, People

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The Private Business Owner – A Generational Equity Blog

The Private Business Owner is an online publication sponsored by Generational Equity. PBO aims to provide useful tips and information that will improve both the lives and businesses of entrepreneurs, as well as provide valuable insight into the company exit process through bi-weekly M&A Digests.
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