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You are here: Home / Archives for Sales & Marketing

Connecting With A Sales Prospect: What You Need To Know

January 16, 2014 By Lindsey Perkins Wade

When should you call a sales prospect? Is there a certain day that your sales team is likely to be more successful in reaching prospects? Best time of day? How quickly should your sales staff attempt to contact prospects?

InsideSales.com’s CMO Mick Hollison shared insight into these questions in a webinar late last year that discussed strategies to accelerate sales. Now, other companies may have different data based on their target market, but Hollison provides a starting point for new companies and businesses revamping their sales processes. [Read more…]

Filed Under: Sales & Marketing

Why Your Sales Process Shouldn’t Be About Your Company – Focus On Your Prospect’s Needs

December 4, 2013 By Lindsey Perkins Wade

sales process

The concept of focusing your sales process on anything but your company may seem backwards at first, but it’s really the best thing for your business in the long run. But if your sales process shouldn’t concentrate on your company, on who or what should it focus? [Read more…]

Filed Under: Operations, Sales & Marketing Tagged With: sales process

Checklist: Preparing Your Business for Black Friday & Cyber Monday

November 14, 2013 By Lindsey Perkins Wade

As you retailers prepare for some of the busiest and most frenzied shopping days of the year – Black Friday and Cyber Monday – here is a last-minute checklist to make sure you and your staff are ready. [Read more…]

Filed Under: Sales & Marketing Tagged With: Black Friday, Cyber Monday

Want To Grow Your Business? Focus On 5 Things

November 5, 2013 By Lindsey Perkins Wade

Many business owners want to expand their companies but don’t know where to start or how to get there. Should you focus on marketing? Hiring a stellar team? What about product innovation?

Recently, Axial, a large network that connects business owners with investors, asked Brendan Anderson, co-founder and managing partner of Evolution Capital, to speak about how you can grow your business. [Read more…]

Filed Under: Finance, Human Resources, Operations, Sales & Marketing

5 Things Successful Entrepreneurs Do

October 17, 2013 By Lindsey Perkins Wade

successful-entrepreneursFive out of 10 small businesses (companies with less than 500 employees) will survive to see their fifth birthday, according to the Small Business Administration. Successful entrepreneurs that make it to that milestone will have most likely done so because of their ability to apply the following key strategies to their businesses.

No matter what the industry, these traits are typically found in small businesses that survive and thrive beyond their fifth anniversary. As you review these, think about how you are applying them in your world. [Read more…]

Filed Under: Operations, Sales & Marketing Tagged With: communication, Innovation, uncertainty

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