When you’re searching for the ideal employee  – a person that has the smarts, knowledge, and talent to take your business to the next level – you also need to consider what potential hires will be looking for in their future employer. Without knowing what they desire in a new job, you will be challenged when enticing them to work for you.

Sure, employees want the highest salary possible. But beyond that, what’s most important? The answer will vary from person to person, but recent data indicates that one thing can separate you from the rest of the pack: your company’s retirement benefits. Retirement benefits as used in this article include 401Ks, cash balance plans, and profit sharing plans. [Read more…]