You might be looking at this headline and say, “Duh, theteam.”
Well, yes and no.
Yes, your marketing team has the specific responsibility of managing your company’s brand and marketing messages.
No, your marketing division is not the only group ofthat represent your brand to the outside world.
Let me explain. [Read more…]
When you’re brainstorming about ways to show your appreciation this holiday season, there are really only three gifts that are guaranteed to put a smile on your [Read more…]’ faces.
Hiring the wrong person is costly. Not only does it cost you time and money but it also is mentally draining for you and your staff.
To make sure that you hire the right person the first time around, you should create a list of non-negotiable traits that all potential must exhibit. But that’s only part of the process when hiring a good fit for your company.
Another area that will help you when hiring a new employee is focusing on the types of questions the job candidate asks of you. This gives you insight into how the person thinks, what they’re looking for in an employer, and what kind of experiences they’ve had in the past. [Read more…]